Early Career and First Venture

My journey began in 1993 in the construction industry, where I gained valuable experience that eventually led me to start my first business in 2010. Initially, we focused on supplying and installing domestic security systems, but I soon identified an opportunity to branch out into commercial security systems. A pivotal meeting with the CEO of Cash Store, a Canadian company entering the Australian market, marked a turning point. We successfully secured a contract to fitout their stores, completing 18 new store fitouts over two years. This experience taught me the importance of adaptability and strategic expansion.

Expansion and Challenges

During this period, I expanded our clientele by securing contracts with companies like Sugar Shack and Gloria Jeans Coffee. We managed several complex projects, including a 120-seat restaurant in South Melbourne. However, the journey was not without challenges. The bankruptcy of a major subcontractor cost us significantly, leading to the closure of the business. This experience was a valuable lesson in resilience and risk management.

Success in Demolition

Post-closure, I transitioned into demolition, where I worked as a senior estimator and project manager. My efforts doubled the company's revenue from $6 million to over $12 million per annum. I successfully managed high-profile projects like the T2 Terminal upgrade and the Qantas terminal upgrade at Melbourne Airport along with various Coles and Woolworths store rebuilds. This role honed my skills in project management, strategic planning, and stakeholder engagement.

Building a Thriving Demolition Business

In 2018, I co-founded a commercial demolition business with a modest capital of $8,000. Within 14 months, we achieved a turnover of $1.1 million per annum. The success of this venture, despite the challenges posed by COVID-19, demonstrated my ability to identify market opportunities and drive rapid growth. The business was successfully sold in 2021, marking another milestone in my entrepreneurial journey.

Strategic Role at the Department of Transport

Following the sale of my demolition business, I joined the Department of Transport, managing a portfolio worth $17 million per annum. Leading a team of 18 staff and over 20 subcontractors, I was responsible for diverse projects ranging from $50,000 to $5 million. This role further refined my leadership and project management skills, proving my capability in managing large-scale operations and complex teams.

Return to Photography: Image Masters

Returning to my roots in photography, I launched Image Masters with ambitious objectives to reinvent the fashion industry. Recognizing a gap in the industry, I aim to create a comprehensive service for commercial clients and creatives, delivering exceptional outcomes both financially and creatively. Image Masters is not just a business; it's a vision to educate and empower creative talent, providing commercial clients with superior solutions.

Objectives and Vision

Over the next 12 to 24 months, my focus is on establishing a model training academy. This academy will serve as the foundation for hand-picking top talent to form an elite modeling agency. This agency will provide exceptional quality models and commercial multimedia services to clients, addressing all their marketing and multimedia needs. My vision is to create a single point of service that bridges the gap between creative talent and commercial success.

Strategic Partnership and Mutual Growth

My extensive network, business acumen, and proven track record in various industries make me an invaluable asset. I bring to the table my strategic insights, marketing expertise, and operational excellence elevating any business to new heights, and setting new standards in the industry.

Conclusion

My diverse background, entrepreneurial spirit, and commitment to excellence make me an ideal partner for any business seeking growth and innovation. I bring a wealth of experience, a strategic mindset, and a vision for the future that promises success and sustainability. I look forward to the opportunity to collaborate and achieve remarkable outcomes together.